How to Leave Etsy and Start a Shop with Squarespace

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How to Leave Etsy and Start a Shop with Squarespace

Are you an Etsy seller who is tired of the fee increases and looking for an alternative for selling your products online? Squarespace Commerce may be the solution you’ve been searching for. By starting a customized shop with Squarespace, you can have more control over your online store and potentially save money in the long run. In this article, we’ll explore how to leave Etsy and start a shop with Squarespace, and why it might be the right move for you.

First, it’s important to understand the benefits of Squarespace Commerce. Not only does it offer a user-friendly platform for creating a customized online store, but it also has a range of features that can help you grow your business. For example, Squarespace Commerce offers built-in SEO tools to help your store rank higher in search engine results, as well as social media integrations for sharing your products on platforms like Instagram and Facebook. Plus, with Squarespace’s mobile-responsive design, your store will look great on any device.

If you’re ready to make the switch from Etsy to Squarespace Commerce, don’t worry – the process is easier than you might think. In the next section, we’ll walk you through the steps for moving your Etsy shop to Squarespace, so you can start enjoying the benefits of a customized online store.

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Why Consider Leaving Etsy

Etsy is a popular online marketplace that has been around since 2005. It has been a go-to platform for artists, crafters, and vintage sellers to sell their products. However, in recent years, there have been some changes that have made sellers consider leaving Etsy and moving to other platforms like Squarespace.

One of the main reasons why sellers are considering leaving Etsy is the increase in fees. Etsy charges a listing fee, a transaction fee, and a payment processing fee. These fees can add up quickly and eat into a seller’s profits. In contrast, Squarespace charges a flat monthly fee for its Commerce plan, which includes everything a seller needs to run their online store.

Another reason to consider leaving Etsy is the lack of control over the store’s design and branding. Etsy provides limited options for customization, which can make it difficult for sellers to stand out from the competition. Squarespace, on the other hand, offers complete control over the store’s design and branding, allowing sellers to create a unique and memorable shopping experience for their customers.

Lastly, Etsy’s search algorithm can make it challenging for sellers to get their products seen by potential customers. Squarespace, on the other hand, has a built-in SEO optimization tool that can help sellers rank higher in search engine results.

Overall, leaving Etsy and starting a shop with Squarespace can provide sellers with more control over their online store, lower fees, and better visibility in search results.

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Benefits of Squarespace

Squarespace offers numerous benefits for those looking to start their own online shop. Here are some of the top benefits:

Full Control Over Your Shop

One of the biggest advantages of using Squarespace is the level of control it gives you over your online shop. With Squarespace, you have complete control over the design and layout of your site, allowing you to create a unique and professional-looking shop that truly represents your brand. You can easily customize your site’s colors, fonts, and even add your own logo to create a cohesive and recognizable brand identity.

Lower Transaction Fees

Another major advantage of using Squarespace is that it offers lower transaction fees compared to other e-commerce platforms like Etsy. With Squarespace, you can save money on transaction fees and keep more of your profits. This is especially beneficial for small business owners who are just starting out and need to keep costs low.

Advanced Features

Squarespace also offers a range of advanced features that can help you take your online shop to the next level. For example, you can easily integrate your shop with social media platforms like Instagram and Facebook, allowing you to reach a wider audience and increase your sales. You can also use Squarespace’s built-in analytics tools to track your shop’s performance and make data-driven decisions to optimize your sales.

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How to Start a Shop with Squarespace

Starting a shop with Squarespace is easy and straightforward. Here are the steps you need to take to get started:

Choose a Plan

First, choose a plan that suits your needs. Squarespace offers four plans: Personal, Business, Basic Commerce, and Advanced Commerce. The Personal plan is ideal for bloggers and freelancers, while the Business plan is perfect for small businesses. The Basic Commerce plan is great for businesses that want to sell products online, while the Advanced Commerce plan is designed for larger businesses that need more advanced features.

Design Your Website

Once you have chosen a plan, it’s time to design your website. Squarespace offers a variety of templates that you can customize to create a unique look and feel for your website. You can also use the drag-and-drop editor to add your own content, images, and videos. If you need help designing your website, Squarespace offers a variety of tutorials and guides to help you get started.

Add Products

After designing your website, it’s time to add products to your shop. You can add products manually or import them from a CSV file. Squarespace also offers a variety of product options, such as digital products, physical products, and services. You can also add product variants, such as size and color options.

Set Up Payment and Shipping

Finally, it’s time to set up payment and shipping options. Squarespace offers a variety of payment options, such as Stripe, PayPal, and Apple Pay. You can also set up shipping options, such as flat rate shipping or real-time carrier shipping.

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Transferring Your Etsy Shop to Squarespace

If you’re considering moving your Etsy shop to Squarespace, the good news is that it’s a straightforward process. Here are the steps you’ll need to follow:

Export Etsy Listings

The first step is to export your Etsy listings. This will create a CSV file that contains all of your product information, including titles, descriptions, prices, and images. To export your listings:

  1. Log in to your Etsy account.
  2. Go to Shop Manager > Settings > Options > Download Data.
  3. Select “Download CSV” under “Download Data”.

Import Listings to Squarespace

Once you have your CSV file, you can import your listings into Squarespace. Here’s how:

  1. Log in to your Squarespace account.
  2. Go to the “Commerce” tab and select “Inventory”.
  3. Click the “Import” button and select your CSV file.
  4. Follow the prompts to map your CSV columns to Squarespace fields.

Redirect Customers to New Site

The final step is to redirect your customers to your new Squarespace site. This is important to ensure that anyone who tries to access your Etsy shop is automatically redirected to your new site. To redirect your customers:

  1. Log in to your Etsy account.
  2. Go to Shop Manager > Settings > Options > Web Addresses.
  3. Under “Redirects”, enter your new Squarespace URL.

That’s it! Your Etsy shop is now transferred to Squarespace, and your customers will be redirected to your new site.

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After Transition: Maintaining Your Squarespace Shop

Now that you’ve successfully transitioned from Etsy to Squarespace, it’s important to maintain your new shop to ensure its continued success. Here are some tips to help you keep your Squarespace shop in top shape.

Update SEO Settings

One of the most important things you can do to maintain your Squarespace shop is to regularly update your SEO settings. Squarespace has a built-in SEO tool that allows you to optimize your shop for search engines. This includes adding meta descriptions, keywords, and optimizing your page titles. By regularly updating your SEO settings, you can help ensure that your shop is easily discoverable by potential customers.

To learn more about Squarespace SEO, check out this detailed guide on demystifying Squarespace SEO.

Regularly Add New Products

Another key to maintaining your Squarespace shop is to regularly add new products. This will keep your shop fresh and interesting to customers, and it will also help improve your search engine rankings. When adding new products, be sure to use high-quality images and write detailed product descriptions to help entice customers to make a purchase.

Promote Your Shop

Finally, it’s important to actively promote your Squarespace shop to attract new customers. This can include sharing your shop on social media, running promotional campaigns, and reaching out to influencers in your niche. By actively promoting your shop, you can help drive traffic and sales, which will ultimately lead to a more successful business.

For more tips on how to promote your Squarespace shop, check out this guide on how to build a Squarespace newsletter.

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